Use Cases

Attention-Grabbing Digital Signage Displays for Retail Stores

Coffman Media Offers a Fantastic Range of Digital Signage Displays for Retail and Other Businesses.

The Importance of Digital Signage for Retail Stores

Digital signage screens can attract new customers, engage existing customers and raise brand awareness. Give us a call to find out how our digital signage solutions can grow your business!

Digital Signage Uses for
Retail

Discover the Benefits of a Digital Signage System

Digital signage is a great way to engage retail customers and offer them more value. It’s also the perfect tool to showcase new products, promotions, and special offers in an eye-catching way that will keep your target audience engaged.

Here is a quick look at how our digital signage solutions can help your business:

  • Display your stock in a colorful and engaging way
  • Let customers know about specials and promotions
  • Keep customers engaged if they’re waiting
  • Advertise loyalty schemes and upcoming events
  • Display client product and service reviews
  • Invite more input via social media
  • Gather information using interactive technology
  • Let customers know about your brand
Engage and Retain Customers
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As a retail business, it's important for you to get customers into your store as often as possible. Once they're in there, you need to keep them engaged throughout their visit. Digital signage can help with both of these goals. It allows you to provide relevant information about products or services and also gives you the ability to offer promotions or specials that will encourage customers to buy more.

Interactive Content
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Digital signage is an effective tool for engaging customers with interactive content like games or quizzes that require them to take some sort of action, like answering questions. This kind of interactivity keeps people interested because it encourages them to engage with your brand and makes them feel they are a part of something.

Showcase New Products
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You can use an in-store digital signage system to showcase new products in a way that is engaging, interactive, and informative. Digital signage makes it easy for your customers to see what you have to offer and it facilitates the buying process. You can also use it in various parts of the store to display helpful guidance about product usage. Most people are visual so they find this easier than reading instructions, not to mention that it will free up your employees' time.

Display Loyalty Discounts and Seasonal Specials
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Digital signage systems for retail businesses are perfect for telling customers about loyalty discounts or seasonal offers that you might have running in-store. You could also use them to let customers download information via QR codes and offer specials to customers who follow you on social media or enter online competitions.

In-Window Digital Signage for Retail Stores
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In-window digital signage is a fantastic way to encourage passers-by into the store with offers and product offerings. This form of signage works especially well in stores with large or multiple windows. It's also very effective at displaying company information and boosting brand awareness. This lets you reach a wider audience with your message.

User-Friendly Digital Signage Software
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The software behind your system is one of the most critical components, as it lets you control the content you display. Our digital signage software is user-friendly so you and your team will be up and running in no time. It’s also easy to update so you won’t have any issues keeping the system current.

Digital Signage Costs Less Than Traditional Marketing
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Digital signage can help save money on your marketing and advertising budget. Traditional advertising methods, like print ads, TV commercials, and radio ads, can be very costly. With digital signage, you can create lots of high-quality visuals and audio without breaking the bank.

You also spend less because digital signage is more effective than traditional advertising. Studies have shown that people are more likely to remember information that they see on a digital signage display than they are to remember information that they see in a print ad or hear on the radio.

Our Recent Work

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Our Process

When you partner with Coffman Media, we handle everything from your video wall system design and site surveys to installation and support. With over 60 years combined experience, you can relax, secure in the knowledge that we will design and implement your digital signage project sucessfully.

1
Get In Touch for a Discovery Call

Give us a call or reach out to us via our contact form, and our team will get in touch with you for a discovery call or demo. This initial call helps us learn about your vision or goals for your new digital signage and answer any questions you might have.

2
Technology Design

After our discovery call, our team will start designing a custom digital signage program that incorporates your existing branding, addresses your vision from your initial call and outlines all the equipment needed to reach your goals - so there are no surprises when it comes to installation.

3
Site Survey

Our team will come out to the site, take measurements and review the technology, power, and data needed to create a successful display. This may include calling in contractors to create the space or environment needed within your building, even pouring concrete to support any infrastructure. If necessary, we will also secure any required sign permits from the local government.

4
Installation & Program Rollout

Once we have completed the technology design and the site survey, we will schedule your installation. After the digital signage and software infrastructure is in place, we conduct rigorous system testing and schedule training for your staff. Then all that's left is to introduce your customers to your stunning new digital signage!

We Offer Full Support, Training and Management Packages

When we say we cover everything, we really mean it! When you partner with Coffman Media, you not only get professional digital signage design and installation, you also have access to comprehensive support, training, and technology life cycle management.

Using Coffman Media Support Services
Training & Support

Extensive Training and Product Support

Got a question about how to upload a photo to your software or you just dont have the time to teach your new employee how to update your signage systems? Our team offers thorough support & training packages that help you or your staff learn more about your digital signage program and the technology we used in your rollout. This program also teaches you how you can use digital signage hardware, software, and custom design to motivate and engage your audience. This training can benefit both new and existing clients. Get a free demo now!

Using Coffman Media Training Service
Tech Management

Tech Life Cycle Management

That warranty runs out in a month…That TV technology won't be supported after next year… That software needs an update. Sound annoyingly familiar? Put an end to having to constantly worry about updating your tech, and take the pressure off your team with our tech life management cycle program. This program is not only a huge time saver, it helps bridge the gap between current technologies and any future plans for new equipment since Coffman Media will manage all your technology and warranty lifecycles.

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Find Out How Digital Signage Displays Can Boost Your Sales

If you want to learn more about this amazing form of marketing then contact us today!

With offices in Columbus, Ohio, and Jacksonville, Florida, we are proud to provide our digital signage clients with a local and nationwide service. Please give us a call to learn more

Digital Signage Use Cases

Other Digital Signage Use Cases That We Support

Check out some of the many ways Digital Signage can solve a variety of business problems.

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Get in Touch

Contact Us

If you are ready to schedule a discovery call, book a demo, or just want to know more about one of our products, our Coffman Media team is always ready to help connect you to the perfect digital signage solution.

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