Use Cases

Cost-Effective Digital Signage Systems for Auto Dealerships

Coffman Media Offers Cost-Effective Dynamic Digital Signage Systems for Auto Dealerships.

Cost-Effective Digital Signage Systems for Auto Dealerships

Increase Sales, Build Brand Awareness, and Save Money!

Digital signage is an effective way to engage with your customers and employees, boost sales, improve brand awareness, and save money. Give us a call to discover how our digital signage solutions can benefit your automotive business!

Digital Signage Uses for
Auto Dealerships

Benefits of Digital Signage for Car Dealerships

Your dealership is the face of your business and a great place to showcase new and used car specials, advertise service deals, display promotions, and engage customers. In other words, your dealership is the ideal location for a digital signage system.  

Here are some ways that our digital signage solutions can help your business to thrive:

  • Showcase your stock of vehicles
  • Advertise specials and promotions
  • Keep waiting customers entertained and engaged
  • Promote loyalty schemes and upcoming events
  • Display client reviews and invite more input
  • Garner information using interactive technology
  • Let customers know about servicing and insurance deals
Showcase Cars and Promotions With Beautiful Images and Videos
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If you want to be an industry leader, digital signage solutions can help you. They offer a wealth of features that turn your auto dealership into an attractive, dynamic destination for existing and potential customers. These features include digital signage elements like video walls, social media integration, in-window displays, interactive screens, and more.

A No-Pressure Way for Customers to Engage Through Digital Displays
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One of the reasons digital signage is worth investing in is because it helps you engage with existing and potential customers better. Customers can get all sorts of information about your dealership and the services you offer from digital displays. It’s a great, no-pressure way for them to interact with you.

People like this because it gives them the information and attention they want without it being pushed on them. Why is this important? To stay competitive, your business needs to provide customers with an enjoyable, innovative, and unique experience that only you can offer. Digital signage solutions are the perfect way to create this customer-centric experience.

Attract More Customers With Vibrant, Dynamic Visuals
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Many car dealerships are using in-window digital signage because it attracts attention and draws people in. This is due to the dynamic and vibrant visuals that digital signage solutions can offer. A well-designed digital signage system can provide your dealership with excellent marketing opportunities for years to come.

As digital signage is easier to update and more cost-effective than traditional advertising, that also means you don’t have to worry about expensive, long-term investments in ads elsewhere.

Showcase New Car Features, Special Pricing, Loyalty Programs, and Other Promotions
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Your dealership can use digital signage displays to showcase new vehicles, promote unique car features, and advertise loyalty schemes and promotions. These might include price reductions on new cars, loyalty deals on servicing plans, special insurance deals, or time-limited specials.

You can also use your digital signage to let customers read glowing reviews, find out about upcoming events, enter competitions, and more.

Schedule and Update Content Easily Giving Your Employees Time for Other Tasks
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With our fantastic user-friendly digital signage software, you can set content to update automatically. You can also upload new content at any time, amend existing content, and set and reset schedules, all with the click of a button. The result? You always display exactly the content your customers want and your employees have more time to focus on other tasks.

Entertain Customers With Digital Signage While They Wait in the Service Area
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Automotive digital signage can be customized to show whatever you want — from new models and servicing deals to recent arrivals and customer-loyalty specials. One area where this really comes into its own is when customers are waiting for their car to be repaired or serviced.

It’s important to keep customers happy while they wait in the service area and digital signage is perfect for this. You can even include touch screen displays so your customer has an exciting, interactive experience.

Our Recent Work

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Our Process

When you partner with Coffman Media, we handle everything from your video wall system design and site surveys to installation and support. With over 60 years combined experience, you can relax, secure in the knowledge that we will design and implement your digital signage project sucessfully.

Get In Touch for a Discovery Call

Give us a call or reach out to us via our contact form, and our team will get in touch with you for a discovery call or demo. This initial call helps us learn about your vision or goals for your new digital signage and answer any questions you might have.

Technology Design

After our discovery call, our team will start designing a custom digital signage program that incorporates your existing branding, addresses your vision from your initial call and outlines all the equipment needed to reach your goals - so there are no surprises when it comes to installation.

Site Survey

Our team will come out to the site, take measurements and review the technology, power, and data needed to create a successful display. This may include calling in contractors to create the space or environment needed within your building, even pouring concrete to support any infrastructure. If necessary, we will also secure any required sign permits from the local government.

Installation & Program Rollout

Once we have completed the technology design and the site survey, we will schedule your installation. After the digital signage and software infrastructure is in place, we conduct rigorous system testing and schedule training for your staff. Then all that's left is to introduce your customers to your stunning new digital signage!

We Offer Full Support, Training and Management Packages

When we say we cover everything, we really mean it! When you partner with Coffman Media, you not only get professional digital signage design and installation, you also have access to comprehensive support, training, and technology life cycle management.

Using Coffman Media Support Services
Training & Support

Extensive Training and Product Support

Got a question about how to upload a photo to your software or you just dont have the time to teach your new employee how to update your signage systems? Our team offers thorough support & training packages that help you or your staff learn more about your digital signage program and the technology we used in your rollout. This program also teaches you how you can use digital signage hardware, software, and custom design to motivate and engage your audience. This training can benefit both new and existing clients. Get a free demo now!

Using Coffman Media Training Service
Tech Management

Tech Life Cycle Management

That warranty runs out in a month…That TV technology won't be supported after next year… That software needs an update. Sound annoyingly familiar? Put an end to having to constantly worry about updating your tech, and take the pressure off your team with our tech life management cycle program. This program is not only a huge time saver, it helps bridge the gap between current technologies and any future plans for new equipment since Coffman Media will manage all your technology and warranty lifecycles.

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Showcase Your Auto Dealership With a Digital Signage System

With offices in Columbus, Ohio, and Jacksonville, Florida, we offer our clients a local and nationwide service. Give us a call today to find out how we can help your auto business grow.

Digital Signage Use Cases

Other Digital Signage Use Cases That We Support

Check out some of the many ways Digital Signage can solve a variety of business problems.

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Get in Touch

Contact Us

If you are ready to schedule a discovery call, book a demo, or just want to know more about one of our products, our Coffman Media team is always ready to help connect you to the perfect digital signage solution.

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